Let's Pop Your Cherry

Welcome to NYC's Naughtiest Dessert Shop

Welcome to Sugar Wood, an inclusive, sex-positive dessert shop nestled in the heart of New York City's storied Soho neighborhood. People from all corners of the globe have come to wrap their lips around our treats, and for good reason. Our scandalously delicious creations are more than just desserts; they're an experience. Swing by today and let us show you why so many have said we're the best they've ever had.

"One way or another, you’ll be salivating."

Limited Time Opportunity

Invest In Sugar Wood

Imagine being part of something revolutionary, something that makes taste buds dance and hearts flutter. At Sugar Wood, we're not just a dessert shop; we're a movement. Our inclusive ethos, combined with a flair for the naughty, has created a brand that stands out in the bustling NYC dessert scene.

Investing in Sugar Wood isn't just about profits; it's about joining a journey of flavor, fun, and a little bit of flirtation. Get a piece of the pie (or waffle) for as little as $300.

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Naughty With A Cause

Spreading the Love

Sugar Wood donates a portion of profits each month to support LGBTQ non-profits. We are currently donating to the Phluid Phoundation.

What We Believe In

Not Taking Life Too Seriously

Now more than ever,
people need a good laugh.

Normalizing Talk About Our Bodies & Sex

What better way to do this
than with dessert?

Treating The Earth With Kindness

We avoid single-use plastics
in our store.

Wanna Come?

157 Prince St
New York, NY 10012
(917) 409-7360

Sunday & Monday: 2pm - 9pm
Tuesday to Thursday:  4pm - 9pm
Friday & Saturday: 2pm - 10:30pm

No Reservations Needed